Key Objectives:

• Direct responsibility for leading, developing and executing target driven marketing strategy for Mid Corporate-
BRM Group for the region
• Raising the profile of the India Ratings brand through consistent marketing to bankers, investors, sponsors and
infrastructure funds.
• Management of existing issuer relationships and origination of new issuer/product mandates.
• In charge of fee negotiations for both existing and new mandates.
• From the outset the individual will enjoy a high degree of autonomy and responsibility, with excellent
opportunities for self and career development. The role involves travel.
• Mentor and guide the team to generate business

Technical Skills:

The work primarily involves:
• Experience in selling financial services to Mid-sized corporates.
• Preparation of target clients list. This will include both new clients as well as existing clients for new products or
products for which other than Ind-Ra agency is being used by clients. The parameters for selection of clients
would require a base case study of the profile including financials of the target clients.
• Preparation of Marketing Material. Clients from different industries need different type of inputs on different
sectors ranging from manufacturing to metals to banking.
• High Level Client Interaction: Typically the business development interaction is at CFO or CEO level. Hence,
the person is required to be well read, intelligent, well mannered, polished and spontaneous. Ability to hold the
attention of the senior management personnel and engaging in a meaningful discussion is key job element.
Depending on the choice and inclination of the client, sending them appropriate research reports from across the
global site will be an integral part of the job.
• Network Interaction: This shall be an integral component of profile to interact with various people within the
network. Interaction with the business development vertical as well as product verticals is very important. This
shall be an ongoing initiative.
• MIS and Reporting: Since the team is small, MIS and other information reporting shall primarily be driven out
of the BD function. The profile requires maintaining an up-to-date meeting minutes, mandates won, fees received
etc. The function does have a centralized support for tertiary activities.