Job Title : Digital Marketing Head  
Experience : 5+ years  
Location : Bangalore

Key Responsibilities:-

• Develop and execute comprehensive digital marketing strategies to increase traffic, engagement, and conversions.

• Lead digital marketing campaigns across SEO, SEM, social media, email marketing, and paid advertising.

• Analyze campaign performance and optimize strategies to maximize ROI.

• Manage the digital marketing budget and ensure effective resource allocation.

• Collaborate with sales, product, and design teams to align marketing strategies with business goals.

• Stay current with digital marketing trends and best practices.

• Lead, mentor, and manage the digital marketing team.

• Work with external vendors and agencies when necessary.

• Implement strategies for brand growth, customer engagement, and lead generation.

Qualifications:-

• 5+ years of experience in digital marketing, with proven success in strategy development and execution.

• Experience in consulting, particularly in marketing or digital strategy (preferred).

• Strong expertise in managing multi-channel digital campaigns (SEO, SEM, PPC, social media, etc.).

• Proficiency in analytics tools like Google Analytics, SEMrush, and others.

• Solid understanding of email marketing and content management systems.

• Excellent leadership, communication, and project management skills.

• Bachelor’s degree in marketing or a related field (Master’s preferred).