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Quick Commerce Lead
- LocationDelhi, New Delhi, India
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IndustryAlcohol & Beverages
Job Description
- Strategic Partnerships
- Build and nurture strong relationships with key decision-makers at Blinkit, Zepto, and Swiggy Instamart.
- Negotiate favorable terms for campaigns, visibility, and promotions.
- Revenue Growth
- Develop and implement strategies to drive sales growth across quick commerce platforms.
- Identify new revenue opportunities and execute plans to achieve ambitious targets.
- Marketing Spend Optimization
- Analyze marketing spend efficiency and ROI on campaigns across platforms.
- Collaborate with internal teams to develop high-impact campaigns and improve visibility.
- Data-Driven Decision Making
- Track and analyze performance metrics, category trends, and consumer behavior on platforms.
- Use insights to refine strategies and improve outcomes.
- Cross-Functional Collaboration
- Work closely with the marketing, operations, and supply chain teams to ensure timely execution of campaigns and inventory management.
- Stay updated with platform-specific guidelines, policies, and requirements.
- Operations Management
- Oversee the entire quick commerce operations, including order management, inventory control, fulfillment, and last-mile delivery.
Requirements:
- Proven experience in quick commerce or e-commerce with a strong understanding of Blinkit, Zepto, and Swiggy Instamart operations.
- Demonstrated success in managing partnerships and driving revenue growth.
- Strong analytical skills and ability to optimize marketing budgets effectively.
- Excellent negotiation, communication, and relationship-building skills.
- Passion for working in a fast-paced, entrepreneurial environment.
Preferred Qualifications:
- Existing relationships with Blinkit, Zepto, and Swiggy Instamart teams.
- Experience in FMCG, D2C, or consumer-focused startups.
- MBA or equivalent degree in marketing, sales, or business management is a plus.
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